In this day and age, bum marketing is becoming less and less effective because the competition is so high. That means that you need to get an edge on your competitor; in other words - you gotta build some backlinks. What's more, if you have microsites or any web 2.0 property then you'll be no doubt trying to maximise your linkbuilding efforts.

When article marketing, do you ever find it difficult to write your resource boxes? If you're like me when I started out as an article marketer, then you'll be saying to yourself "Heck, Yes! - They're hard!".

Actually, though, they're really not. But a huge percentage, and I mean huge, just don't write optimal resource boxes and they're leaving lots of cash on the table as a result.

6 months ago I was on the ropes. I had a month to raise $1,500 to pay the bills or else I'd be in a whole load of difficulty.

I was out of a job, had no source of income and no knowledge of internet marketing whatsoever. The pressure was on, big time.

And there's nothing like a bit of pressure to get you some serious results.

Here's the harsh truth of article marketing: Thousands of articles are published on a daily basis. 90% are getting little to no traffic.

Most people write their articles and forget about them. Like throwing mud at the wall and hoping it sticks - once it's published they forget it ever existed. 10 articles a day and you'll be rich in no time?! This might have worked 5 years ago, but now this strategy sucks. It's a great way of wasting your time - there's simply too much competition now.

Well, for the past few months I've been working on ways to make full use of article directories to drive some serious traffic to my site. Everything you see in this section is a result of some hard testing on over 200 articles. Hope you find it useful.